That file contains graphic styles. You can apply the same styles to any of you own fonts or objects. Available for AI CS +
Short intro video for a style usage:
http://www.youtube.com/watch?v=SE2lXYi-SB4
You can find more about Graphic Styles on the Adobe Illustrator's help site:
http://help.adobe.com/en_US/Illustrator/14.0/WS714a382cdf7d304e7e07d0100196cbc5f-61c8a.html
You can find similar in my portfolio:
http://shutterstock.com/g/realfonts?ref=177637
